Apple sends invites for Sept 7 event, analysts expect new iPhones

By Stephen Nellis
(Reuters) -Apple Inc on Wednesday despatched media invites to a Sept. 7 occasion when analysts count on the corporate to unveil new iPhones, per week sooner than its conventional autumn occasion.
If Apple follows its sample of delivery units a couple of week and a half after it unveils them, it may add two weeks of iPhone gross sales to the corporate’s fiscal fourth quarter.
Analysts count on Apple to introduce a brand new era iPhone 14 mannequin.
Reuters has beforehand reported that Apple instructed suppliers https://www.reuters.com/know-how/apple-hovers-above-competition-even-smartphone-market-stumbles-sources-say-2022-07-13 it expects the brand new era of telephones to promote higher than its predecessors did.
Apple can also be anticipated quickly to unveil new fashions of the Apple Watch, iPad and Mac computer systems, some maybe on the September occasion.
Whereas the corporate has largely insulated the iPhone from provide chain turbulence, it warned in an earnings name final month that elements shortages may hamper gross sales of a few of these different merchandise https://www.reuters.com/know-how/apple-results-top-estimates-iphone-escapes-economic-slump-2022-07-28.
Apple plans to host the occasion on the Steve Jobs Theater at its headquarters in Cupertino, California.
The occasion can be the primary in-person, indoor occasion for the reason that coronavirus pandemic started in 2020.
Apple earlier this 12 months held an occasion for builders, however the keynote presentation was given outdoor at its headquarters.
The invitation’s paintings options the Apple emblem surrounded by an overview of night-sky stars and the caption “far out.”
(Reporting by Stephen Nellis in San Francisco and Akash Sriram in Bengaluru; Modifying by Arun Koyyur and Howard Goller)